Getting your head around Facebook….

Did you know…..?

• In October 2012, the countries with the most Facebook users were:
United States with 166.1 million members
Brazil with 58.4 million members
India with 55.3 million members

• According to a May 2011 Consumer Reports survey, there are 7.5 million children under 13 with accounts and 5 million under 10, violating the site’s terms of service. A Facebook executive has said that ‘Facebook removes 20,000 people a day who are underage.’

•  Critics of Facebook, such as Facebook Detox, state that Facebook has turned into a national obsession in the United States, resulting in vast amounts of time lost and encouraging narcissism.

• According to a leading counter terrorism expert, terrorists are using Facebook for hiring loners from western nations like Australia.

• In 2008, Collins English Dictionary declared “Facebook” as its new Word of the Year; in December 2009, the New Oxford American Dictionary declared its word of the year to be the verb “unfriend”, defined as “To remove someone as a ‘friend’ on a social networking site such as Facebook”.

• On November 7, 2012, the photo of US President Barack Obama hugging his wife after winning the 2012 election had over 3.2 million ‘likes’, a record so far.

With thanks to Wikipedia for that useful contribution to your next game of Trivial Pursuit. (And yes, I have also paid my £5…..)

Anyhow…..  That was only by way of saying that although it has been a bit of a struggle I think we are finally coming to terms with our six Facebook pages – well, seven if you count my own which I started in the hope that it might help me understand the others!!

I knew that having presence on Facebook for more than just FoodsMatter would definitely be a ‘good thing’.  But I had spent the last 18 months happily Tweeting while our lovely American intern, Amy, set up and developed the FoodsMatter Facebook page so I was not at all sure about  spreading outside my 140 characters – let alone adding pictures….

So, a few months ago we all took a deep breath, I invited Alex Gazzola (aka @HealthJourno) to take over  our seven Twitter accounts – listed below – no doubt many of you chat with him on a regular basis! – and I set up  our new Facebook pages. (Making the covers was great fun!)

The number of those ‘liking’ us is now growing steadily (but if any of you would like to ‘Like’ any of the pages below please feel free to do so….) and Alex has just logged us in to the ‘Usernames’ feature which allows us to use nice simple URLs instead of the  140 digit long ones with which I had been labouring!

So please join us at:

FoodsMatter at www.facebook.com/FoodsMatter and www.twitter.com/foodsmatter

CoeliacsMatter at www.facebook.com/CoeliacsMatter and www.twitter.com/coeliacsmatter

FreeFromFoodsMatter at www.facebook.com/FreeFromFood and www.twitter.com/FreeFromFood

FreeFrom Food Awards at www.facebook.com/FreeFromFoodAwards and www.twitter.com/fffoodawards

FreeFrom RecipesMatter at www.facebook.com/FreeFromRecipes and www.twitter.com/FreeFromRecipes

SkinsMatter at www.facebook.com/SkinsMatter and www.twitter.com/skinsmatter

FreeFrom Skincare Awards at www.twitter.com/FFSkincareAward

MBJ at http://www.facebook.com/michelleberriedale-johnson

 

 

New FreeFrom Food Directories go live


We have been accumulating information about freefrom food producers and their products for years and stashing it all away in our ‘free-from’ directories on FreeFromFoodsMatter. But, although they were a  fantastic resource, they had become so overcrowded and repetitive that even we were unable to find our way around them! So, after the presentation of the FreeFrom Foods Awards and the Allergy + FreeFrom show in May, we decided to tackle them.

To this end Cressida has spent much of the summer with her head in her hands and her red pencil at the ready, checking through all our entries, editing them and  reorganising them so that, hopefully, they will be much easier to access, to navigate around and, as a result, be of much more value both to site visitors and to manufacturers. We hope that they are now pretty comprehensive but, inevitably, there will be some companies that we have overlooked so, please, if you know of anyone who has escaped Cressida’s eagle eye, let her know. She is always to be found at cressida@foodsmatter.com.

In the new directories, rather than listing products as dairy free or gluten free, they are now listed under their food types – bread, breakfast cereals, savoury biscuits and snacks, drinks etc. The original listing under dairy free or gluten free seemed logical at the time but, we are delighted to say, that so many products are now now only dairy free but also gluten free and often egg free, yeast free and soya free that we ended up with massive duplication and general confusion.

Each entry is now coded for what that manufacturer makes (DF – Dairy free, GF – gluten free, EF – egg free etc) and gives an overview of their products plus links to their site and details of where their products can be found. And heading up each section are the recent winners of FreeFrom Food awards. Just roll your mouse over the link at the bottom of their entry and the details of the winning product, including the ingredients and the judges comments, will appear in a drop down box.

We are really pleased with the new directories (and hugely relieved that we have finally managed to get them finished…) so we do hope that  site visitors will find them easy to use and packed with helpful and useful information. However, if  anyone has any comments (good or bad!!) we would really like to hear them as, having put so much effort into them, we really want the directories to be as useful a resource as they possible can be. Check in here and tell us what you think.

So now on to 2013 FreeFrom Food Awards…. Entry will open on 17th September and the 2013 website will go live at the beginning of September.  We are delighted to report that we already have fourteen of the sixteen categories sponsored so, if anyone was hoping to sponsor a category this year, they had better get in quick!! Details right here.

Needed urgently – wheat-free bread that is also rice free

18th July.  I posted the blog below about ten days ago and there has been a constant flow of comments and suggestions both via the blog, Facebook and Twitter, including one from Cheryl, the mum concerned (see below) detailing all the foods to which her daughter reacts.

Recent suggestions have included Natasha Campbell McBride’s GAPS approach and testing for Lyme disease, heavy metals and parasitic infections. I really appreciate all the input – and please keep it coming. Even if none of your suggestions prove to be answer they are at least poviding Cheryl and her family with some much needed psychological support.

July 6th.  We got a call yesterday – the kind of call that we receive, sadly, all too often – from a lady whose young daughter was currently on a wheat and rice-free diet while her doctors try to work out how many other foods she might be reacting to. Her mother was desperate to find an ordinary white bread that her daughter would eat that did not contain either of her major allergens.  (‘Mum, that’s awful – you can’t expect me to eat that!!!’) But, as anyone who is wheat and corn allergic/intolerant will know only too well, this is almost impossible to find as the two main replacement flours for wheat, barley and rye, in all foods designed for coeliacs and wheat intolerants, are corn/maize flour and rice flour.

I did a quick search through our directories but, even the most specialist bakers who cover the most unlikely diets (such as Artisan Bread or Celia’s Kitchen) all use rice flour. I thought I had struck lucky when I looked at the ingredients for the new Genius croissants that we were just about to taste (review up on FreeFromFoodsMatter very soon) but then, right at the bottom of the list, the very last ingredient, was rice flour. Now what on earth would be using such a tiny amount of rice flour for……

I had asked whether she was prepared to bake – which she was – so I had immediately thought of Jacquie Broadway’s great  corn-free amaranth bread – but that depends on ground almonds for its texture and the child is also nut allergic. We did have a recipe for a banana based bread which was OK as far as ingredients were concerned and which tastes quick cakey so might be acceptable– but, if anyone has a great recipe for a wheat, rice and nut free white bread, please let us know!

I always feel dreadfully inadequate when we get these kinds of calls. We have been in this business for so long that we really should have all the answers – but we never do. However, I have come to realise, over the years, that it is not always just the answers that people need. Almost more important sometimes is a friendly soul on the other end of the phone, who is prepared to give the time to their problems, does not dismiss them as hypochondriacs or weirdos and assures them that they are not unique and that there are other people out there with similar problems. Even if they do not learn anything very useful, the conversation seems to recharge their batteries and give them the energy to battle on.

I was reminded of this a few weeks ago when we got an email from a lady asking for one for the ‘foreign’ allergy ingredients lists we used to do in French, Spanish, Portuguese, German, Greek and even Russian!  These days you can find all of this sort of stuff on the web so ours have long been abandoned. She was going to Greece and could not find the one we had sent her years ago.  I was away when her request arrived so I emailed back apologising that I had not been able to pick up on her request in time and hoping that, even without it, they had had a good time – and got this very lovely email  in return:

Hi Michelle,
Thank you for replying – as always,  so kind. Yes we survived but still can’t find the list.

Talking of surviving. Just wanted to say that in the early days when my daughter came down with some sort of strange viral illness that appeared to result in multiple food intolerance and the doctors implied that  perhaps she was  faking it, (Is she being bullied at school?), in the days when “intolerance” was a made up word used by cranks – you, and your publication, represented a liferaft in an otherwise hostile storm. We clung to any piece of information, trying to work out what to do and what not to do, trying to work out what was good advice and what was not, continually getting it wrong and trying again. Without your help, it would have taken so much longer to get back on track. Indeed it was so good to find someone who believed we were telling the truth!

Now my daughter has left home and taken her problems with her, studying Nutrition and Public Health at university, managing her diet well and is usually fairly fit.

 I’m certain that the work you did paved the way for intolerances now being taken so much more seriously by the medical profession. I know that others in a similar situation today, though still having an awful time, would at least be treated better than my little girl was.So just wanted to say a big THANK YOU Michelle!!!! 

Well, I am not sure that we had many answers for this lady then either, but at least we seem to have provided her that bit of support so crucial to ‘getting there yourself in the end’…..

And thinking of making a difference to people’s lives, Micki Rose’s Barrier Plan diet seems to be genuinely transforming the lives of those who are working through it – not least of which is her own. See my next blog – post coffee break….